Lumora Skincare
Brand
Location
Lumora Skincare
Services
Overview
Explore the Lumora Skincare case study: a visual identity and packaging design project crafting a sophisticated, natural, and luxurious brand for the skincare market.
The challenge
Lumora Skincare is a conceptual brand identity born from a desire to blend sophistication with a touch of the unexpected. The challenge was to create a visual world for a modern skincare line that felt both luxurious and refreshingly playful, moving beyond conventional nature-inspired aesthetics.
The approach
I developed a complete visual language, starting with an elegant serif logo that establishes a premium feel. This is contrasted with a bold colour palette of deep blue and warm, sunny orange.
Outcome
The result is a cohesive and elevated brand identity that feels both confident and joyful. Lumora's visual world captures the essence of glowing, healthy skin while carving out a unique and modern space in the crowded skincare market.