Studio Grade Inc.
Client
Location
Studio Grade Inc.
Services
Overview
Crafting a brand for Studio Grade Inc. to champion Black-owned businesses. Explore the rebrand, editorial imagery, and sophisticated web design.
The challenge
Studio Grade Inc. is a Canadian retailer with a powerful mission: to champion Black-owned beauty brands and foster a diverse community of entrepreneurs. Their challenge was to elevate their brand identity from a simple retailer to the sophisticated community hub they aspire to be.
The approach
Inspired by the confidence and polish of editorial fashion, I executed a complete rebrand. I developed a modern brand system and website defined by a polished, editorial, empowering aesthetic.
Outcome
The brand now possesses a credible and sophisticated website and identity to champion entrepreneurs and connect meaningfully with their audience.